Scarosso x Marta Pozzan: Italian Luxury Shoe Brand Launches Glamorous Designer Collection
Italian luxury footwear brand Scarosso has announced an exciting collaboration with Los Angeles-based Italian influencer and style icon Marta Pozzan, marking another milestone in their series of high-profile partnerships. This exclusive capsule collection, launching Wednesday, showcases bold designs that blend Italian craftsmanship with contemporary glamour.
A Creative Vision Comes to Life
For Pozzan, this collaboration represents her debut as a shoe designer. “This is the first time I have designed a full collection for a brand, and I really enjoyed the process,” she shares. “Being able to design something that was truly inspired by me felt very special.” Her passion for footwear and distinct style sensibilities have shaped a collection that pushes creative boundaries while maintaining luxury appeal.
Collection Highlights
The collection features statement pieces including sophisticated boots, elegant pumps, and striking mules. Each design incorporates a distinctive 3.7-inch wedge heel, reflecting Pozzan’s bold aesthetic. Standout styles include white calf leather pumps, black croco-embossed leather options, and seductive pointy mules available in black leather, rose satin, and fire-red patent leather. The boots, available in both patent black and off-white, represent a particular point of pride for the designer.
The Partnership’s Origins
Scarosso’s brand manager Gaetano D’Angiulli recalls meeting Pozzan at a previous collaboration launch event. “I’ve been immediately captured by her energy, kindness and her strong connection to L.A. but also her bold style,” he explains. This natural synergy led to a partnership that aligns perfectly with Scarosso’s strategy of connecting with influential creatives.
Marketing and Distribution
The collection launch features a dramatic campaign starring Pozzan herself, with striking visuals displayed throughout Los Angeles. A exclusive launch event at a private villa on Mulholland Drive will celebrate the collection’s debut. Available exclusively through Scarosso’s online store, prices range from 410 euros for satin mules to 625 euros for boots, with special co-branded packaging enhancing the luxury experience.
Business Growth and Future Plans
This collaboration comes at a significant time for Scarosso, as the company projects revenues exceeding 20 million euros this year with double-digit growth. The U.S. market has become their second-largest after the DACH region (Germany, Austria, and Switzerland), demonstrating the brand’s successful international expansion strategy. Previous collaborations with industry figures like Brian Atwood, Nick Wooster, and Linda Rodin have strengthened their American presence.
Commitment to Quality
Despite global challenges, Scarosso maintains its dedication to Italian craftsmanship, producing all styles in Montegranaro, Italy’s prestigious Marche region. The brand continues to evolve, recently entering the wholesale market and expanding into children’s footwear while maintaining its core values of contemporary design and superior quality.