Adrian Appiolaza’s appointment as Moschino’s creative director was announced on January 30th, giving him just one month to craft his inaugural collection. Unveiled during Milan Fashion Week Fall 2024, his debut has been the talk of the town, particularly among members of theFashionSpot forums.
The anticipation was palpable, and Appiolaza did not disappoint. His debut showcased a fusion of creativity and nostalgia, featuring paper boats as hats, whimsical trompe l’oeil prints, and nods to the Moschino archive with playful question mark motifs and joyful smiley face sweaters and accessories.
This collection represents a refined take on Moschino’s eccentric house codes, striking a balance between avant-garde and accessibility.
Forum members shared their thoughts:
- “Way better than I was expecting. I don’t know why but I LOVED the last look. Bravo Adrian!” – Alejandra Isami
- “I like it, way more ACCESSIBLE!” – abstraccion
- “That was a TERRIFIC collection! He really understood the spirit of Franco Moschino. It’s classic with a twist, the right dose of humor but also very serious in terms of cut and execution. He is a dressmaker. The dressmaking was kind of exceptional for Moschino. The references were there but it had his spirit. Once again there’s a coherence between the designer and the clothes.” – Lola701
- “There’s wit in this, which is lovely.” – Kennnnn
- “LOVED IT!!! A bit too serious in the presentation and a bit too archival, but absolutely loved the spirit. It was chic, well cut, very Italian and with that witty touch that was Franco’s magic!” – Carla55
- “Guys, let’s be realistic, the man had a month to put together a debut collection and I think he did a very good job. He knows the archive very well, to begin with. He gets the Moschino values more than Jeremy Scott ever did. Anyone helping the brand turn the page from Scott’s trashy taste has my favor.” – bc collector
- “He had such a short period to build his debut and he offered a solid collection.” – thiago
- “Love it! So Personal, so accessible and so Franco Moschino! Bravo!” – Tchi
Adrian Appiolaza’s debut collection has not only impressed but also reaffirmed the enduring legacy of Moschino, capturing the essence of the brand while infusing it with his unique vision.