Jacquemus Debuts First US Store: A Parisian-Inspired Haven in SoHo, New York

French fashion brand Jacquemus has made its highly anticipated US retail debut with the opening of “The New York Boutique” in Manhattan’s vibrant SoHo neighborhood. This milestone marks a significant expansion for the brand, bringing its unique blend of Parisian chic and Provincial charm to American shores.

A Fusion of History and Modernity

Nestled within a historic 19th-century brick townhouse at 143 Spring Street, the boutique seamlessly blends old-world charm with contemporary design. The 2,906-square-foot space, spanning two floors, was meticulously crafted to reflect the artistic spirit of SoHo while paying homage to the brand’s French roots.

Architectural Marvel

The store’s design is the result of a collaborative effort between renowned architecture firm OMA and Jacquemus founder Simon Porte Jacquemus. Construction began in November 2023, with a focus on creating an environment that is both minimalistic and inviting.

Design Elements

• Light wood and white stucco interiors for a warm, airy ambiance
• Floor tiling inspired by French castle pavements
• Custom-made clothing racks and staircase railings by an Italian iron artisan
• Vibrant banana yellow curtains adding a pop of color

A Curated Art and Furniture Collection

The boutique goes beyond being a mere retail space, doubling as a gallery of sorts. Carefully curated furniture pieces from design legends such as Frank Lloyd Wright, Jean Dunand, and Bertrand Lacroix adorn the space. Art enthusiasts will appreciate works by Aristide Maillol, Joan Miró, Pierre Bonnard, Peter Schlesinger, and Wolfgang Tillmans, creating an immersive cultural experience.

The Jacquemus Experience

This new boutique offers New Yorkers and visitors alike the opportunity to fully immerse themselves in the Jacquemus universe. From the brand’s coveted ready-to-wear collections to its iconic accessories, the store promises to be a destination for fashion aficionados seeking that perfect blend of French sophistication and contemporary style.

Location and Accessibility

Jacquemus “The New York Boutique” is conveniently located in the heart of SoHo, making it easily accessible to locals and tourists:

With its strategic location, unique design, and carefully curated offerings, Jacquemus’ first US store is poised to become a must-visit destination in New York’s fashion landscape. It not only represents the brand’s growing global presence but also adds a touch of Parisian elegance to the already diverse and dynamic SoHo neighborhood.