Prestige wellness brand SpoiledChild has appointed former Google executive Gil Efrati as its new CEO. The direct-to-consumer collagen supplement company was launched in February 2022 by Oddity, the beauty and wellness accelerator…
Category: Beauty
Ulta Beauty Expands Skin Care and Makeup with Beekman 1802 and Polite Society
Ulta Beauty continues to seek the latest innovations in the hottest beauty categories like skin care and makeup. Coming soon to Ulta’s shelves are new microbiome-friendly body care from Beekman 1802 using…
Exploring the Controversial ‘Barbie Botox’ Cosmetic Procedure Trending on TikTok
A new cosmetic procedure called ‘Barbie Botox’ is causing controversy on TikTok. It involves injecting Botox into the trapezius muscles of the neck and shoulders to slim the area and create an…
Miss Italy Defends Ban on Transgender Contestants, Sparking Backlash
The Miss Italy beauty pageant has come under fire for banning transgender women from competing. Patrizia Mirigliani, the organization’s official patron, recently defended the policy in a radio interview. She stated that…
The Rebellious History of the Female Buzzcut, From Sinéad O’Connor to Today
When Sinéad O’Connor debuted her buzzcut in 1987, it was an act of defiance against the music industry’s beauty standards. The 20-year-old’s baldness became her signature look and a symbol of her…
Sally Beauty Secures Exclusive Retail Partnership with Brad Mondo’s XMONDO Color
Sally Beauty has announced an exclusive retail partnership with popular semi-permanent hair color brand XMONDO Color. Founded by celebrity hairstylist and social media star Brad Mondo, XMONDO’s line of vegan, cruelty-free hair…
The Sweet Allure of Honey Lips: Luscious Shimmering Lips Trend for Summer
A sweet new lip trend is making waves this summer – honey lips. This glossy, shimmering pout evokes the glistening amber tones of honey for an irresistible, luscious effect. Across social media,…
Minimalist Eyeshadow Trends Challenge Need for Large Palettes
The COVID-19 pandemic has shifted beauty priorities away from high-maintenance looks requiring large eyeshadow palettes. Brands like Morphe, once known for massive 42-pan palettes, have declined as people seek more effortless, minimalist…
Experts Caution Against the Viral Vaseline Mascara Hack on TikTok
A viral beauty hack taking over TikTok suggests using Vaseline or petroleum jelly as a DIY mascara. The promise is lush, long lashes without clumping or flaking. But is it actually safe…
Ariana Grande Launches New Pink Cloud Fragrance with Luxe Brands
Ariana Grande has partnered with Luxe Brands to release her latest fragrance, Cloud Pink. The sweet and woodsy women’s perfume launched online at Ulta.com on August 13, 2022, and will hit Ulta…